In the beginning of our design thinking process, we created 3 different personas across different cycling levels as well as considered user types, such as shorter female cyclists that may encounter more problems than those who suit more “out of the box” bicycles, in order to consider ways our app can also help outliers.
The group identified 4 key points across all of our personas and affinity diagramming that characterize the users and problems encountered for targeting novice cyclists:
In the beginning of our design thinking process, we created 3 different personas across different cycling levels as well as considered user types, such as shorter female cyclists that may encounter more problems than those who suit more “out of the box” bicycles, in order to consider ways our app can also help outliers.
The group identified 4 key points across all of our personas and affinity diagramming that characterize the users and problems encountered for targeting novice cyclists:
In the next phases of diagramming to think about solutions as well as flows to solve these 4 points we determined our app should:
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teach users to able to spot technical errors with the AR tool
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allow users to fix issues by themselves and if it is out of the scope of what can be explained in an app, they will be directed to a shop
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modules to familiarize users to learn, identify and call for local help nearby
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Users can find an index of parts, their compatibility, as well as places to purchase them